Framework for meat chickens
Entry level requirements
Meat chickens are sentient, feeling pain/suffering as well as joy/pleasure. Schemes should focus on reducing negative and increasing positive welfare towards a good life.
Standards comply with EU Laws & Regulations
Standards ensure lifetime assurance, covering the entire lifetime of that animal (rear, farm, transport and slaughter)
Standards are independently verified by a 3rd party once every calendar year. A robust, transparent certification process is in place with ongoing monitoring, feedback and improvement mechanism.
Where criteria aren’t currently practical, programmes promote continuous improvement in other ways (Research, lobby government, work with industry) to facilitate systemic change towards outcome.
Reducing negative experiences
Increasing positive experiences
Meat chicken good life opportunities
Choice of physical environment
Choice of thermal environment
Choice of type of food and how it is obtained
Opportunities for play
Enhanced learning opportunities
Positively enriched environment
Opportunities to range
Positive experiences with stock-keepers
Positive social interactions
A healthy life
Management policy for positive health
Breeding for positive welfare
Opportunities to dustbathe
Opportunities to rest